As an enhancement to virtual and hybrid events (and an IRL touchstone) we have been creating more and more robust swag options these days. We’re not just talking about any kind of swag, but ethical, eco-friendly swag to boot! In the early days of COVID mailing anything to event attendees felt off,[…]

As we finally (!) begin to re-engage with clients and partners on in-person experiences, the priority on everyone’s list is of course COVID-safety. Navigating the road ahead presents quite a bit to consider, so we wanted to share five considerations that are currently helping to guide our planning[…]

As event restrictions start to lift across parts of the country, many people are wondering how to plan the best event for their audience this summer. If you are curious about planning a live outdoor, or indoor/hybrid summer event, we’ve got you covered!

Award show season continued this past Sunday with music’s biggest night, The 2021 Grammys. We have all missed seeing our favorite performers (or ANY performer!) singing their best songs of the year on a live stage. The Grammys rarely disappoint, but we were certainly curious how they would approach[…]

Last night Sequence produced the Center for Reproductive Rights third annual Los Angeles benefit. The event could not have been more timely. Right in the middle of Women’s History Month and a few short days after International Women’s Day, the Center for Reproductive Rights’ [CRR] annual gala[…]

It’s that time of the year again, a treasured stretch for Team SEQ and all event professionals to compare and contrast their own recent productions—Award Show season! The Golden Globes kicked off Sunday night with a production that in some ways mirrored years past, and in other ways definitely did[…]

Event-related COVID-19 restrictions continue to evolve almost daily, but don’t worry, Sequence is here to help! As a global events agency, we are keeping an eye on the latest updates on indoor gatherings and event guidelines and want to share updates from three major cities with you today. You’ll[…]

At Sequence, we understand that diversity is crucial for a successful and vibrant events industry (the more unique points of view in the mix, the better!). While the current landscape is more challenging in our industry today than ever before, we know that the barriers for BIPOC (Black, Indigenous,[…]

Super Bowl LV aired this past Sunday and it looked vastly different from years prior. The attendance, halftime performance, and crew took on a new form this year, just to name a few. Here are our main takeaways from Sunday’s production:

While most event producers would say without pause that they prefer live events to virtual, there are some of us who have embraced this pandemic as a period of learning and honing creativity within a format that is likely a staple of our industry from here on out. It’s not just about going through[…]