Three Lessons from Virtual We’re Taking Back to Hybrid & Live

At Sequence, we love the hustle and bustle of in-person events, and that will never change. Our entire team is ready to turn the page on a fully-virtual, fully-remote event calendar and look to hybrid and live coming back safely. That said, the past year has given us an invaluable opportunity to[…]

The Only Thing Better Than SWAG is Sustainable SWAG

As an enhancement to virtual and hybrid events (and an IRL touchstone) we have been creating more and more robust swag options these days. We’re not just talking about any kind of swag, but ethical, eco-friendly swag to boot! In the early days of COVID mailing anything to event attendees felt off,[…]

Five Considerations For A COVID-Safe Event

As we finally (!) begin to re-engage with clients and partners on in-person experiences, the priority on everyone’s list is of course COVID-safety. Navigating the road ahead presents quite a bit to consider, so we wanted to share five considerations that are currently helping to guide our planning[…]

What To Consider When Planning Hybrid, Summer Events

As event restrictions start to lift across parts of the country, many people are wondering how to plan the best event for their audience this summer. If you are curious about planning a live outdoor, or indoor/hybrid summer event, we’ve got you covered!

Team SEQ’s Five Thoughts On The Grammys

Award show season continued this past Sunday with music’s biggest night, The 2021 Grammys. We have all missed seeing our favorite performers (or ANY performer!) singing their best songs of the year on a live stage. The Grammys rarely disappoint, but we were certainly curious how they would approach[…]

Celebrating Women & Our Clients Who Support Them

Last night Sequence produced the Center for Reproductive Rights third annual Los Angeles benefit. The event could not have been more timely. Right in the middle of Women’s History Month and a few short days after International Women’s Day, the Center for Reproductive Rights’ [CRR] annual gala[…]

Awards Show Season Kicks Off With The Golden Globes

It’s that time of the year again, a treasured stretch for Team SEQ and all event professionals to compare and contrast their own recent productions—Award Show season! The Golden Globes kicked off Sunday night with a production that in some ways mirrored years past, and in other ways definitely did[…]

Live, Hybrid, and Outdoor Event Forecast

Event-related COVID-19 restrictions continue to evolve almost daily, but don’t worry, Sequence is here to help! As a global events agency, we are keeping an eye on the latest updates on indoor gatherings and event guidelines and want to share updates from three major cities with you today. You’ll[…]

Diversity Scholarship Initiative

At Sequence, we understand that diversity is crucial for a successful and vibrant events industry (the more unique points of view in the mix, the better!). While the current landscape is more challenging in our industry today than ever before, we know that the barriers for BIPOC (Black, Indigenous,[…]

Difference & Diversity at the Super Bowl

Super Bowl LV aired this past Sunday and it looked vastly different from years prior. The attendance, halftime performance, and crew took on a new form this year, just to name a few. Here are our main takeaways from Sunday’s production: