What We Learned From Producing Our First Activation at Cannes Lions

The SEQ Report: Inside GumGum’s Nostalgic Activations at POSSIBLE and Cannes Lions

Team SEQ’s Top Tips for Business Travel

Why Successful Events Are About More Than Just ROI

Brand Crush: Why We’re Crushing on Festival Activations

How SEQ Client GumGum Is Using Live Events to Elevate Its Marketing Strategy

10 Essential Questions to Ask a Potential Event Partner

How to Elevate Your Event's Impact With Purposeful Swag

How to Prepare for Unexpected Weather at Events

10 Ways to Create a Stage Design That Makes a Major Impact

Why Strategy Is Crucial When Planning an Employee Engagement Event

What’s Working Now in Experiential Marketing

7 Tips for Planning an Effective Anniversary Event

7 Creative Trends We’re Excited About for 2025

9 Strategies to Turn Your Fundraiser Into a Year-Long Success

What Team SEQ Is Thankful for This Year

Why Live Events Are Crucial in the Creator Economy

6 Best Practices for Working With Interns

How to Convince the C-Suite to Host a Meeting or Event

6 Places Team SEQ Finds Creative Inspiration

How to Host an Impactful Welcome Reception at Your Next Conference

9 Strategies for Mitigating Event Hiccups

The SEQ Report: Inside GumGum’s Show-Stopping Debut at the POSSIBLE Conference

5 Essential Traits of a Great Vendor Partner

Brand Crush: Collaboration

What Makes a Good Networking Event?

8 Must-Have Moments at a Sales Kick-Off Event

15 Quick Tips for Producing an Effective Nonprofit Event

Best Practices for Working With an External Event Team

7 Must-Read Tips for Employee Engagement Events

The Power of Small Events

Brand Crush: Reddit

5 Tips for Maximizing Your Event Marketing Plan

Why Your Event Needs a Strong Visual Identity

How to Effectively Integrate Sponsors at Your Next Conference

Future Forecast: 7 Event Industry Predictions for 2024

6 Things to Think About When Choosing a Name for Your Conference

6 Former Interns Reflect on Their Time at Sequence

Brand Crush: All-Things Nostalgia

How to Identify (and Appeal to) Your Event’s Target Audience

How to Get the Most Out of Your Event’s Breakout Sessions

The Importance of Creativity & Design

How to Choose the Ideal Event Venue

5 Ways to Level Up Your Next Investor Conference

What's Working Now in Trade Show Booths

Brand Crush: BÉIS

5 Tips for Planning Engaging Press Events

6 Holiday Party Predictions for 2023

Planning Inclusive Events for LGBTQIA+ Attendees

Areas Of Your Event Budget That Should Never Be Sacrificed

2023 Is the Year to Lean Into Strategy In Events. Here’s How.

6 Smart Tips for Working With Keynote Speakers

Are You Launching a New Event? Here's Where to Start

What was the Buzz at Shoptalk 2023?

Five Ways AI Will Disrupt the Events Industry

7 Smart Ways to Get Guests Interacting at Your Next Event

Brand Crush: San Diego Comic-Con International

Seven Ways Events Can Nurture Guests' Physical and Mental Wellness

Sequence Brings on a Fourth Partner

Our Top Five Takeaways from NRF 2023 — and how they will impact events

The State of Events: Six Predictions for 2023

Team SEQ Lessons From 2022, and a Look Ahead to 2023

8 Simple Sustainability Hacks for Your Next Event

Leading with Gratitude

How Discovery Leads to the Experience (Part III)

The Discovery Process (Part II)

Sequence Recognized by Crain’s As Top 100 Places to Work in NYC

What is Event Discovery, and Why Do We Do It?

Brand Crush: Sephora

Five Questions To Ask Yourself Before Designing and Producing Your Next Trade Show Experience

Brand Crush: Nintendo

Tips to Make Your Next Event More Accessible and Inclusive

5 Stand Out SWAG Options for Experiential Events

5 Tips for Creating Engaging Hybrid Events

The Future of Work -- and Events

Brand Crush: Roblox

How to Keep Up with Event-Safety Covid Protocols

10 Most Memorable Moments at Shoptalk

Planning Your Company’s Perfect Summer Outing

COO, Erin Rynn, Reflects as Sequence Returns to Office

Five Ways Brands Can Activate Creatively During the Pandemic

Why Events Are Important To Your Marketing Strategy

Five Tips For Designing Brand Activations That Stand Out

Omicron’s Impact on Events: What Sequence is Seeing & Hearing

Event Industry Predictions for 2022

How Team SEQ Brought Ryan’s World First-Ever Virtual FanFest to Life

Brand Crush: Center for Reproductive Rights

Five Ideas for Dynamic Virtual Employee Engagement Events

10 Lessons Team SEQ’s Founders Have Learned

10 Memorable Events We’ve Produced This Last Decade

The Delta Variant's Impact On Upcoming Events

Brand Crush: LEGO

Planning for In-Person Events with the Emergence of Delta

Four Reasons To Engage An Event Agency

Five Ideas To Elevate Your Employee Engagement Event

Team SEQ Chats With Industry Insider On Shifting Landscape Of Events

Five Benefits to Hybrid Events Beyond Health & Safety

Pride Events Are Back! SEQ Talks Hybrid Pride From LA to NYC

How Team SEQ Kept The Wall Street Journal's Drive-In Event Safe & Fun

Three Lessons from Virtual We’re Taking Back to Hybrid & Live

The Only Thing Better Than SWAG is Sustainable SWAG

Five Considerations For A COVID-Safe Event

What To Consider When Planning Hybrid, Summer Events

Celebrating Women & Our Clients Who Support Them

Live, Hybrid, and Outdoor Event Forecast

Diversity Scholarship Initiative

The Silver Lining of Virtual

Where to Host Your Next Virtual Event

Memorable Moments from the 2021 Inauguration

Three Event Predictions for 2021

Three Reflections Heading Into 2021

Effectively Fundraising in Virtual

Have a Happy Virtual Friendsgiving!

A Busy Week, NBD

Planning for Virtual, Live, AND Hybrid? Here’s How.

Creating Impactful Virtual Experiences on Short Notice

The Many Options for Capturing Video Content

How #TeamSEQ Brought Brooklyn Bridge Park Conservancy's First Hybrid Gala to Life

Tips from #TeamSEQ Technical Production

Virtual Experiential Events: Impressive Examples and Industry Trends

Our Love for Live Events

10 Rules for a Successful Virtual Event

Virtual Platforms vs. Event Venues

Takeaways from Night 2 of the DNC

State of Events in 2020 & 2021: What Sequence is Seeing & Hearing

Catching Up With POPSUGAR on the Landscape of Virtual Events

The Pros & Cons of Pre-Recording Virtual Events

Managing Speakers in Virtual Events

How Sequence Got It Right with Advisen

Events this Fall: What to Do?

How to Make your Virtual Event Stay-at-Home Worthy

Nomination Qualifications for Sequence's Free Anti-Racism Event Production Services

Creating a Run of Show for Virtual Events

Sequence Partners with Event Leadership Institute on Non-Profit Leadership Roundtable

Tips for Maintaining Non-Profit Engagement on Virtual Events

SEQ Reviews: Create & Cultivate #MoneyMoves Conference

What the Last-Minute Shoptalk Virtual Postponement Reinforces about Virtual Events

The value of Sponsorship for Virtual Events

Pre-Covid Successful Social Media Fundraising Challenges

5 Ways Team SEQ is Helping clients switch to virtual

7 Observations on Virtual Meetings from the Attendee’s POV

5 Questions to Help Set Your Virtual Event Up for Success

Events and Covid-19: Smart Tech Solutions

Why the events industry will be back -- and stronger than ever.

Repurposing Materials from your Cancelled Event(s)

Daily COVID-19 and the events industry: what you need to know

Tips for Managing Your Events and COVID-19

3 Ways We Elevated the FFA’s Annual Global Conference

Brand Crush: Warby Parker

5 Ways to Elevate Your Conference With Experiential

5 Ways to Elevate Your Non-Profit Gala’s Program

Our 5 Favorite Event-Ready Food Action Stations from the 2019 Bryant Park Holiday Markets

5 Tips for Planning Sustainable Events

Reflections as Sequence Turns 8

Team SEQ’s 5 Favorite Ideas from BizBash Live!

Brand Crush: Think Rosie

5 Spooky Halloween Brand Activations We Love

We've Got a Brand Crush on Glossier

We’ve Got a Brand Crush on Cha Cha Matcha

WE'VE GOT A BRAND CRUSH ON KLARNA

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