Author Archives: TeamSEQ


Ringing in 2020 with a Roaring 20’s Themed Holiday Party

This New Year’s Eve when the clock strikes midnight the sparkles will shine brighter, the champagne will flow faster and it will be 2020 (how is that possible?!). It’s not every day -- er, year -- you get to welcome in a new decade with the perfect theme. We’re excited to create as many prohibition[…]

Blog: 5 Tips to Make Your Next Event Entrance Moment POP

When it comes to events, an entrance moment is your guests’ first touchpoint to the experience that lies ahead, so you better make it count! To help your event stand out from the hustle and bustle of NYC (especially for guests from out of town!), here are five tips for making your next event[…]

Top 5 Venues for NYC Summer Outings

With the more relaxed pace of the summer season approaching, it’s a great time to focus on an outing with your team. Depending on your goals, NYC has no shortage of options. Here we’re addressing a few of our clients’ summer outing “must haves” with some thoughtful venue recommendations. Here’s to[…]

5 Tips and Tricks for Weather Planning

If you live in the Northeast, you’re surely no stranger to the phenomenon of the late-March blizzard. In March of 2017 Winter Storm Stella dropped 3 feet of snow on NYC and in March of 2018 Winter Storm Toby dropped nearly a foot of snow.

5 Cool Catering Ideas From Your Favorite Event Foodies

It’s been a busy year so far  for Team SEQ, which has given us many  opportunities to bring our A-game of innovative ideas. That means staying in-the-know on top event trends, and what’s more delectable for guests’ appetites than unique food & beverage presentations?!  Here are five eye-catching[…]

We've Got a Brand Crush on Glossier

There are so many aspects of the Glossier brand that make them crushable: their beautiful website, powerful young female CEO, their “exactly what I was looking for” products, and one of the most cohesive insta-feeds out there, just to name a few! But we just have to focus on the element that spoke[…]

How Team SEQ Handled a Surprise Day 3 of the Jennifer Lopez Concert at Madison Square Garden

 

5 Tips for Planning Events Internationally

We’ve Got a Brand Crush on Cha Cha Matcha

 

5 Tips for Guiding Your Event Guests

At the foundation of all memorable event experiences are the usual suspects: what guests see, feel, hear and taste. What often gets overlooked is the critical science of how guests move through the event experience. Whether it’s the arrival moment, ensuring guests explore all your event has to[…]