With the rapid news and development surrounding COVID-19, Sequence is working diligently to keep ourselves and our clients educated on all things event-related. With so much content being circulated online, we thought we could help the events community by sharing a daily list of links and[…]
While the Coronavirus outbreak continues to have a significant impact across all sectors of business, few have been more greatly affected than the live events industry. As we work with our clients to navigate strategies and solutions during this complicated time, we wanted to share some practical[…]
When long-standing client the Fund Finance Association decided last year to relocate their annual Q1 conference from New York to Miami we certainly weren’t going to object. Apparently they decided that snowstorms should no longer be on the conference agenda, and we wholeheartedly agreed. The move[…]
If you’ve read our other brand crush blogs, you know we’re suckers for brands with a unique style and voice backed by a charitable mission. This month we are highlighting the reasonably-priced designer eyewear brand, Warby Parker. The founders of Warby Parker were students at Wharton School of[…]
When working with our clients on both one-off and annual conferences, the goal is always the same: keep the creative fresh and engaging. To make this happen, Sequence’s experiential-minded team is constantly researching, brainstorming and experimenting to make sure we’re ahead of the curve on the[…]
When working with organizations to produce annual galas, the greatest accomplishment usually leads to the most sizable challenge: How do we make next year’s event even better?! This directive can manifest itself in a variety of ways, but the most common is usually through the stage program. For[…]
With our SEQ headquarters right on the outskirts of Bryant Park, we found ourselves counting down the days until the Bryant Park Holiday Market opened for business. Since then, we've caught ourselves taste testing everything - for research purposes of course. From these tasty outings, we've[…]
Practicing sustainability in your everyday life is important. As an event producer however, where your plans and ideas can impact thousands of people in a single day, attention to environmental impact is critical. Consider this: the typical conference attendee produces 1.89kg of waste, per day.[…]
As I look back on the past eight years, Sequence has been a wild ride and an action-packed adventure. It’s been filled with triumphs, like the night we produced our first event (thanks, LinkedIn), the day we were recognized as a Great Place to Work, or the day I guest lectured at Cornell on Event[…]
Every year Team SEQ looks forward to our visit to BizBash Live New York, one of the largest event conferences and trade shows in the country. There’s lots to see and experience at BizBash, but we’re there for one reason and one reason only: NEW IDEAS! (oh, and the SWAG - did we mention the[…]