At Sequence, we understand that diversity is crucial for a successful and vibrant events industry (the more unique points of view in the mix, the better!). While the current landscape is more challenging in our industry today than ever before, we know that the barriers for BIPOC (Black, Indigenous,[…]

2020 required event pros to reimagine how experiences are created, both in concept and execution. Many embraced the world of virtual events as an alternative to live, and some held off with the hope that the coming year would bring back ‘business as usual’ sooner than later.

As the year finally draws to a close, the only issue we'd take with a three-month Caribbean vacation is that it wouldn’t be nearly long enough. As it turns out, a business whose purpose is bringing people together set against a global pandemic that prevents people from being brought together makes[…]

As we touched on in our blog a few weeks ago, uncertainty within events right now is still at an all-time high, often leading to shorter planning windows and truncated timelines. For our clients looking to host events later into 2021, the million dollar question still seems to be: live, virtual or[…]

As we discussed in our posts about the pros & cons of pre-recording and live streaming, we want to delve more into the various options for pre-recording video content for a virtual or hybrid event as well. Also, a reminder that pre-recording and live streaming don’t have to be mutually exclusive![…]

About six months ago, when the reality of the long-term pandemic set in for us, we made the decision at Sequence to fully embrace virtual events. Much of our live event experience was rooted in technical production, and so we were fortunate to have a roadmap to success through virtual. The[…]

With the extended uncertainty surrounding in-person events, we continue to be asked frequently about what we’re seeing and hearing in the events landscape. Here are a few big-picture observations on the events horizon from our perspective:

While most of the country and many consumer-facing businesses are in various stages of re-opening, the event industry remains in limbo. In particular planning for the Fall has become most precarious, as organizations look to straddle the legal, safety and optical factors of in-person events. The[…]

There are live events happening all around us this week, but they’re not the ones we’re used to (and we don’t mean virtual). There are so many amazing causes and organizations out there that need help.